The Nth Degree http://www.the-nth-degree.co.uk Wed, 25 Jan 2012 14:05:44 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Umbrella concept promoting Scottish attractions http://www.the-nth-degree.co.uk/blog/umbrella-concept-promoting-scottish-attractions.html http://www.the-nth-degree.co.uk/blog/umbrella-concept-promoting-scottish-attractions.html#comments Mon, 16 Jan 2012 12:38:20 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=358 Umbrella concept for Brand Impact promotional merchandise to promote Scotland’s natural features and attractions. The concept was inspired by Victor Brierley’s presentation on Bagging Scotland at a 6 Degrees Networking event (see clip below). It’s hoped that the umbrella will remind natives that there is plenty to do and see on their own doorstep. It also makes a practical souvenir for tourists. NB. Not all the statistics are 100% correct as this is a pre-production concept.

Scotland Umbrella

Scotland Umbrella

Scotland Umbrella


 
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]]> http://www.the-nth-degree.co.uk/blog/umbrella-concept-promoting-scottish-attractions.html/feed 0 Identity, photography, social media and website for Sally McPhail http://www.the-nth-degree.co.uk/our-work/identity-photography-social-media-and-website-for-sally-mcphail.html http://www.the-nth-degree.co.uk/our-work/identity-photography-social-media-and-website-for-sally-mcphail.html#comments Mon, 16 Jan 2012 12:05:42 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=344 Identity, photography, website and social media for German language consultant Sally McPhail. The identity aims to visually convey translation.

The left side of the cross bar in the ‘S’ represents German which passes through the ‘S’ (S for Sally) and is translated into English (right side of the cross bar).

Identity and photography for a German translator

Identity guidelines we are also created to ensure the identity is used correctly when used by third parties.

]]> http://www.the-nth-degree.co.uk/our-work/identity-photography-social-media-and-website-for-sally-mcphail.html/feed 0 Letterpress business cards for Claimbase, London http://www.the-nth-degree.co.uk/our-work/letterpress-business-cards-for-claimbase-london.html http://www.the-nth-degree.co.uk/our-work/letterpress-business-cards-for-claimbase-london.html#comments Mon, 09 Jan 2012 00:48:37 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=216 Claimbase specialise in claim management platforms for the legal and insurance profession with clients who are top law firms and blue chip companies.

To engender high quality and attention to detail, their business cards were printed by letterpress (by Glasgow Press) on red and white paper by GF Smith which was duplexed to reveal white on one side and red on the reverse. Letterpress gives the cards a more tactile feel in comparison to litho.

Claimbase Letterpress Business Cards

Claimbase Letterpress Business Cards

Claimbase Letterpress Business Cards

]]> http://www.the-nth-degree.co.uk/our-work/letterpress-business-cards-for-claimbase-london.html/feed 0 Internet marketing for Ignite Restaurant, Edinburgh http://www.the-nth-degree.co.uk/our-work/internet-marketing-for-ignite-restaurant.html http://www.the-nth-degree.co.uk/our-work/internet-marketing-for-ignite-restaurant.html#comments Fri, 23 Dec 2011 14:59:11 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=96 When Ignite Restaurant approached The Nth Degree to design and build a website, we explained that they would need to take their internet marketing to another level in order to have the edge in the highly competitive restaurant sector in Edinburgh.

 

How we took Ignite’s internet marketing to The Nth Degree

After an initial re-write to maximise SEO, The Nth Degree created a more forward thinking website to incorporate an online booking system, search menu and downloadable PDFs with fresh, new photography.

Ignite Bengali and Indian Restaurant, Edinburgh

Exterior photographs of Ignite were taken on a clear summer's evening to capture the restaurant in good lighting conditions

The team then focused on social media and further SEO, along with co-ordinating PR activity to ensure on and offline coverage before creating a mobile version of the website (see below).

Thanks to its combined design and marketing efforts, The Nth Degree was able to put Ignite firmly on the map as one of the finest Bengali and Indian restaurants in Edinburgh.

More than 40% of the restaurant’s bookings are now made online, customers can connect via social media and Ignite is permanently positioned at the top of Google rankings.

Mobile website for Ignite Restaurant, Edinburgh

Use a smart phone to scan the QR code to view Ignite's mobile site

]]> http://www.the-nth-degree.co.uk/our-work/internet-marketing-for-ignite-restaurant.html/feed 0 Sell your product with an e‑commerce website http://www.the-nth-degree.co.uk/services/sell-247-with-an-e-commerce-website.html http://www.the-nth-degree.co.uk/services/sell-247-with-an-e-commerce-website.html#comments Thu, 22 Dec 2011 20:59:07 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=36 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vestibulum scelerisque nunc nec libero elementum scelerisque. Etiam magna sapien, interdum nec commodo at, pulvinar eget urna. Ut cursus pulvinar ipsum ut tempor.

]]> http://www.the-nth-degree.co.uk/services/sell-247-with-an-e-commerce-website.html/feed 0 Co-ordinated social media and PR campaigns http://www.the-nth-degree.co.uk/services/hello-world.html http://www.the-nth-degree.co.uk/services/hello-world.html#comments Thu, 22 Dec 2011 00:14:40 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=1 Increase your sales and website ranking with co-ordinated social media and PR campaigns.

]]> http://www.the-nth-degree.co.uk/services/hello-world.html/feed 0 RNLI fundraising event – Radness Unlimited 2008 http://www.the-nth-degree.co.uk/blog/rnli-fundraising-event.html http://www.the-nth-degree.co.uk/blog/rnli-fundraising-event.html#comments Mon, 26 Oct 2009 10:00:33 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=183 Radness Unlimited fundraising event for the RNLI

Radness Unlimited was organised in 2008 for the RNLI. The event was supported by children, youths and the general public, together with several retail outlets in Ocean Terminal and Edinburgh. A website, printed materials along with press and radio coverage was used to promote the event. It received a commendation at the Scottish Event Awards 2009 and an award from the RNLI.

]]> http://www.the-nth-degree.co.uk/blog/rnli-fundraising-event.html/feed 0 Chip Shop Awards 2008 Nomination http://www.the-nth-degree.co.uk/blog/chip-shop-awards-2008-nomination.html http://www.the-nth-degree.co.uk/blog/chip-shop-awards-2008-nomination.html#comments Tue, 06 Jan 2009 10:30:02 +0000 Steven Mitchell http://www.the-nth-degree.co.uk/?p=136 Chip Shop Awards 2008 Nomination

These postcards for City Car Club were nominated in the category ‘Best Use of Shop Window Postcard Space’ at the Chip Shop Awards 2008. Each postcard communicates a benefit of using City Car Club.

The award ceremony for the Chip Shop Awards 2008 was held in Edinburgh for the last time before moving to London where the awards bash as taken place ever since.

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